Genuine Literature Review Examples

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Literature review of marketing stategies flashcard

Therefore decisions about the scope of a marketing strategy involve specifying the target-market segment to be pursued and the product line to be offered. Within a given environment, marketing strategy deals essentially with the interplay of three forces known as the strategic 3 Co's: the Customer, the Competition and the Corporation.

Literature review of studies into volunteerism

It started with the Hawthorne Studies of the 1920s which in detail were initially carried out to determine the effects of Light on employee output, however by the way reflected the importance of working as a group, having a concerned supervisor and work credit were indeed the real drivers of efficiency. In the case of β†’

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Multicultural psychology: a perception of minority groups

As a psychotherapist he is interested in the dynamics of society and personality and the mechanisms of interaction between the two. I would be extremely focused on the fifth stage named " Learning Identity vs Identity Diffusion", because this is the period when the minority versus the majority social factors play important role in the β†’

Literature review of electric vehicle technology

5 The parts of a permanent magnet motor cutaway In terms of efficiency of PM motors, it is high in operating region because the constant magnet field which eliminates many of the ERR losses of the induction motor. Compared to the combustion energy, the design and placement of electric motors is relatively flexible.

Study on literature reviews and disasters

For scholars, the depth and breadth of the literature review emphasizes the credibility of the writer in his or her field. The loss of lives is estimated to be 300, 000 in the Bengal earthquake of 1737.

The aims of writing a literature review education essay

The purpose is to bring the reader up to date with current literature on a topic and form the basis for future research that may be needed in the area. Date you used the site.

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Using the practicum experience for professional growth literature reviews example

In order to impact change in the nursing profession, it is necessary to provide the necessary facilities that nursing faculty requires in order sustain it. One of the key ways in approaching influence over faculty shortage is using high ranking officials in the nursing profession to push for labor concerns as well as the concerns β†’

Killing us softly by jean kilbourne

Kilbourne's latest installment of the series Killing Us Softly reveals the epitome of the stereotypical portrayal of women through advertisement. Killing Us Softly 4 further provides a succinct exploration of the increased objectification of masculinity in the media.

Health risks of coronary heart disease: literature review

In spite of a drop in CHD mortality in recent years, there are approximately 120, 000 deaths per year in the UK making the quotient amongst the uppermost compared to the rest of the world, 2003). There appears to be a dearth of research undertaken in the UK on the issues influencing self-care in heart β†’

A systematic literature review of analytics for adaptivity within educational video games

That is, we aimed to provide a systematic overview of the current state of the art of adaptivity in game-based learning by analyzing the ways in which empirical research is currently being conducted in this field of research, which theoretical foundations are being used to realize adaptivity, and what is being targeted by adaptivity. For β†’

The influence of social media on business

Majchrzak, et al state that " The use of social media creates the opportunity to turn organization-wide knowledge sharing in the workplace from an intermittent, centralized knowledge management process to a continuous online knowledge conversation of strangers..".knowledge sharing is a virtue in an organization and this is enhanced by the use of social media which β†’

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Literature review on army reserve components’ dual identities

The implication of this research is understanding how the varying nature of the Army reserve service can impact the servicemembers and their families. Related to the research question, a qualitative study on Israeli's combat reservist showed that soldiers stressed or had conflicts about family separation, readjustment to the military life, getting ready to fight, panic β†’

Nature and architecture | literature review

The human race has reached the zenith of excellence in the paradigm of technology. There is a deep connection between the nature of contemporary landscape and the different aspects of human knowledge.

Looking for my father on the mountain

As I strolled on the beach I deliberately kicked the top of a bottle that was sticking out of the sand. Yes a Jinn appeared, and I felt that the solution to all my problems had presented itself.

Transforming strategy one customer at a time

Another aspect addressed by this research is the market size, which is important for managers to determine the appropriate business options in case of need for diversification. Another aspect addressed is how to identify the characteristics of a product that customers value most to ensure that the company inventions meet the needs of all the β†’

The merchant of venice

Towards the end, we feel that he is not a villain but a tragic character. As a tragic character, he feels the disappointment and ineffectiveness that pride can tempt in his own life.

Flowers for algernon

His co-workers tease and make fun of him, even the ones Charlie considers to be his friends. Because of this, a majority of the workers agree to sign a petition to remove Charlie from his position in the bakery.

The question, literature review, and hypothesis

The Research Question, Literature Review and Research Hypothesis The Research Question, Literature Review and Research Hypothesis Question 1 Descriptive research questions query the what, who or the where aspects to the issue or area of study: description is the basis of the study. Question 2 The determination of whether prior research on an area of β†’

How geography affects us border security

Nevertheless, the Office of the National Drug Policy reports that, since the attack, the federal government of the United States has had to rethink and establish stringent rules and policies aimed at making the U.S.borders secure. Hitz and Weiss argue that the illegal immigrants that enter the U.S.through the borders pose a serious security threat β†’

Literature review on skills for life education essay

The shaping of traditional education, for example, was mostly done at a time where the Government needed the ' mass' to conform to the decisions of the ' elites', who were the ones to be able to access the best form of learning, which the ' mass' could not reach, irrespective of their abilities. It β†’

Literature review on the kaizen theory management essay

Slack et.al defines ' Operations Management' as " the activity of managing the resources which are devoted to the production and delivery of products and services and the operations function is the part of the organization that is responsible for it". According to Brunet and New, Kaizen philosophy has ingrained in the minds of businessmen β†’

Essay on purpose of the literature review

The literature review therefore has to identify the studies that are closely related to the current research one intends to undertake. The review of related literature is an opportunity for the different members of the team to look over more materials and discuss which of these are relevant to the current study.

Social network marketing

On the other hand, the web based social networking capabilities have currently turned into a well-liked manner to exchange and distribute business data. Moreover, an imperative and unique characteristic of web based social networks is the prospect for valuable data and information distribution down the social associations, that is information broadcast amongst associates in social β†’

Integrated public health

In Newham, the Marmot Indicators for Local authorities' data is necessary to public health since it provides data used n proposed policy recommendations in a fair society. This data is essential to public health workers since it offers the real figure of the population in Newham.

Free great hymn to the aten literature review sample

Moreover, the differences between the philosophy of King Akhenaten, the supposed composer of this Hymn, and the primary Egyptian religion that existed before his reign have been further outlined in the lyrical verses of the Hymn. In the third stanza of the Great Hymn, the nature of the world when it is night has been β†’

Literature review on greek mythology

Along with at least in articles of the allotment of clones to dwell from antiquity, the poems of Homer are accompaniment odd to the Bible in preeminence. It betrays the alike baggage acclimation to abut the personages of the poem with the account of the poet, which adheres already been mentioned " in his poetical β†’

The three dimensions of power

The article chosen for evaluation here is Jane Meyer's men of zeal, which is part of a larger book that describes the nuances of power and relations in and around the Bush administration especially during the years of war. The second facet of power is exercised through the limitation of the scope of what is β†’

Literature review on information technology in business

IC ITE creates a strategic need to the development of IT enterprise which involves the creation of the right platform that enables consultation of the right service providers[18]. The investments, education, training and professional development reflects on the excellent analytical skills that motivate the adoption of the right knowledge and the performance for critical skills β†’

Emotional intelligence and stress level

This study advances the hypothesis that individuals with lower stress level would report higher scores of emotional intelligence while those individuals with lower stress scores/level, would report low scores of internal work locus of control. The reason why individuals with lower stress levels would report low internal locus of control is that stress is usually β†’

Trends in legal gambling: literature review

They conducted a survey in Germany, using a sample of 1, 586 adults to estimate for all types of commercial gambling, the separate functions of participation, and in order to provide explanatory variables about the socioeconomic characteristics like education, gender, age, income, employment and family status, occupation, home ownership, and the relevance of the highest β†’

This literature review is concerned with defining comparative politics as adiscipline essay sample

Its main purpose is to try to depict views of various authors presented in texts such as " Comparative Government and Politics" by Rod Hague and Martin Harrop, " Theory and Methods in Political Science" by David Marsh and Gerry Stoker and in the handout from Dr. Hague and Harrop come with a bit different β†’

Auditing

For these reasons, the topic will be of research to determine and explore the independence of auditors in terms of the audit quality, non-audit service fees, and non-audit service. Bingley, Emerald.http://www.myilibrary.com? id= 261321 Lehman, C.R.

Literature review of finite impulse response filters

Besides this paper designs FIR filter utilizing symmetrical signifier construction of FIR filter by taking advantage of symmetrical coefficients and saves figure of multipliers in the design.3. 3 PAPER 3: Fixed-Point FIR Filter Design And Implementation In The Expand In Sub-Expression Space [ 3 ] In This paper Chia-Yu Yao and Chung-Lin Sha had presented β†’

Analysis of the play doctor faustus

Analysis of the Play Doctor Faustus In the play Doctor Faustus, one of the most important happenings is the main character Doctor Faustus selling his soul to the devil and condemning himself to eternal damnation. While Doctor Faustus may have sold his soul to the devil and to evil there is evidence in the β†’

Literature review

It is important to focus on the fact that learning organization means the structure itself that is involved in the process of learning to be able to update and to continuously improve the totality of the organization. This is goal is achieved through the creative and constructive inputs of the people within the organization which β†’

Literature review: overview

Larkey has identified strategies to use when teaching ASD students how to write those strategies are: ' Co-actively write, putting your hand over the top of the students, use a computer for the student to write, Use a tape recorder for the student to record their work, use a voice activated computer which transcribes for β†’

Writing guide for a perfect literature review essay sample

Your critical judgment has to show your knowledge of various approaches to this topic, theories which are elaborated and arguments to provide evidence of your viewpoint. You are free to use this literature review template to simplify the process of writing!

Family story

Characters: First-person narrator, a male teenage cashier; Stokesie, another cashier; Lengel, the manager of the A&P; the three girls in bathing suits, McMahon, the meat counter guy. Characters: Sally, a young married girl; The Marshmellow Salesman, Sally's husband.

Runaway chemical reaction and vapor cloud explosion

Further, the study stresses on the safety management appliances to the control of risks during the reaction processes. The drive needs to be sorted before the start of any reaction process to control the explosion incidences.

Literature review: evidence-based treatments for childhood trauma & ptsd

Because of the varied and severe consequences of childhood trauma, this points the importance of available treatments that are effective, backed up research, and can simultaneously meet the specific needs of children and adolescents. This is an essential aspect of the intervention, as parents' reactions to the child, styles of parenting, and their own ability β†’

Literature review of theories on culture and diversity

2 and it shows diverseness related to the strategic context and the quality of the determination procedure of the board. It is to be noted that the this position pertains with the positive result of the diverseness where as the other is more looking to the negative result of the group structures and procedures.

Literature review on employee turnover management essay

Asuman Kiyak indicated that the best predictor of turnover is the employee's intention to leave, which determined by age, tenure of employment, the community they employed and job dissatisfaction. To identify the main reason of turnover in T&H, this study focus on the demographic factors, job satisfaction, and work-life issues as the determines of turnover β†’

Fast, affordable, professional editing and proofreading

The goal of a literature review is to gather a representative collection of the most pertinent material. A qualitative literature review documents the importance of the research problem at the beginning of the study, does not foreshadow the research questions, and is used to compare and contrast with other studies.

Literature review on mergers and acquisitions

The focus of this research is to explore and analyse the organizational cultural issues as the major potential threat for the success of mergers and acquisitions. To analyse the effects of cultural issues on the performance of mergers and acquisitions.

The lake in the woods by tim obrien

With this O'Brien builds mystery and fear, the lake brings a warning to the reader that something is going wrong or might go wrong while the couple settles in the cottage by the lake. This created an impact on the reader that both Vietnam and the lake symbolizes horror and secrets, both of which can β†’

Is communication with subcontractors affected by the management style adopted by the main contractor and does this impact on the quality of the end poduct

Notably, Loosemore, Lingard, and Dainty argue that the communication styles in the construction industry should be founded on a comprehensive apprehension of the ways that individuals collaborate in joint operations, the fundamental principles of social undercurrents and learning theory. However, Loosemore et al and Walker fail to show the link between ineffective management style and β†’

Literature review essay sample

There is often a reciprocal relationship between a literature review and the research project for which it is written: A research project is often undertaken in response to a literature review. A well-organized literature review presents the relevant aspects of the topic in a coherent order that leads readers to understand the context and significance β†’

What factors affect the gender pay gap in the uk industries

Factors Affecting Gender Pay Gap - Literature Review Factors Affecting Gender Pay Gap - Literature Review The issue of Gender Pay Gap has been a center of many economic studies in the UK, Europe and in other parts of the world. C, & Grusky, D.B.

Literature review about training outsourcing essay sample

The reason why outsourcing providers offer services at a reduced cost is that the outsourcing firm performs the same function on a much larger scale and therefore has more efficiencies and experience in a particular function. The Organisational Development unit's aim is to oversee the training and development of the organisation however it focuses on β†’

Two-career family versus one-career family

Two-career family versus one-career family Two-career family versus one-career family In the recent years, the rate of divorce hasgone high globally and this can be associated to a couple of reasons. In doing this, there is a risk that one of the areas will not fully be attended to; either the family or the career.

Literature review of organizational structures and models

The socio-technical model developed by the researchers at the Tavistock Institute led to the development of basic open systems theory which states that in any organizational system, technical or task aspects are interrelated with the human or social aspects, focusing on the relationships between the technical processes of transformation within the organization as well as β†’

Single parenthood: literature review

In each of the categories, the percentage of children who had done these things from a single-parent household, was consistently higher than the percentages of those raised by both parents. Also in his article, Amato says that children from single-parent households have more exposure tostress, through many circumstances such as dealing with the financial burden, β†’

Example of literature review on renewal of radiographers certification through continuing qualifications requirement

The certificate assures the employer of the certificate-holder that the individual has required knowledge and skill to work in patient care. Technologists have to complete the process within the time-limit such that the process of requalification is completed on or before the expiry of certificate.

Methods and design assignment 2 – literature review

Barber, Spanos and Chaves proposed that individual differences in ability to respond to hypnosis could be described with the aid of imagination and absorption constructs. Correlates of imaginative and hypnotic suggestibility in children.

What is youth political participation? literature review on youth political participation and political attitudes

The fourth section focuses on the political attitudes of young adults after reviewing political socialization research, for political socialization plays an important role in the formation of the political attitudes of young adults. In the fourth form, the political nature of the activities is based on contextual evidence, and only at the very last stage β†’

Dignity and privacy in health care: literature review

The layout of this article is very simple and the information is presented clearly with the use of subheadings to describe the different parts of the study. As this article is published in the British Journal of Nursing and written by the editor of the journal this article is aimed at Health Care professionals especially β†’

Literature review: work-life balance

For example, someone who works for three days a week and spends the rest of the week with his or her family may be unbalanced in terms of time, but may be equally committed to the work and non-work activities and could also be satisfied with the level of involvement in both family and work. β†’

Simple quantum mechanical models literature reviews examples

Despite the single dimensional state of the model, the crucial property that reveals the structure of electronic band yield is the periodicity of the potentials. A= amplitude = the natural frequency = phase of the motion In the field of quantum mechanics, the adaptation for the concept of harmonic oscillation model is higher and more β†’

Literature review on personality and coping styles

The main purpose of this research was to identify and examine the effects of personality as a mediator and direct effect in the stress-coping relationship, the effects of stressor appraisal, control perceptions and personality on the stress-coping process and coping effectiveness and the relation between coping methods used and resulting coping effectiveness. This study has β†’

Literature review on jit and lean production

Just in time also means that the goods are according to the mind of customer in respect of quality, design, features, quantity etc. Another element of JIT is to reduce the lead time of the inventory system.

The metaphorical terrorist

Just like him, the ocean is empty and has no hope for any water coming in, which refers to the fact that the world is empty of loving people, and there is no hope for such people for good. The third metaphor is here: /The pitcher was empty, Like the hands of the child whose β†’

A literature review of travel behavior tourism essay

Environmental perception mainly include first, the popularity of tourist, which is the first impression of the tourism destination, the tourist will neglect other same destinations; second is tourism distance, the influential factor to the decision is the imaginary distance, not the real distance of the destination. Research on tourism market of the old people The β†’

Conflicts in romantic relationships: a literature review

The " dark side" of relationships, that much of the research refers to, is generally considered to be the " bad" things; fighting, disagreement/arguments, and conflict. As Walker also states, conflict is just as essential in relationships as the positive aspects, thus creating validity and the necessity to cultivate a better understanding of the topics β†’

Project literature review

Article 2: " The influence of heads of department personalities on the selection of grievance handling styles" By Daud, Zulkiflee, Khulida Yahya, Muhammed Isa, and Shakizah Noor In organizations, issues that rise as a result of employees being dissatisfied with the working conditions, procedures or other problems are all classified under employee grievances. Grievance processes β†’

The importance of being earnest literature review examples

The play describes the obsession of two belles, Gwendolen Fairfax and Cecily Cardew, with the name Ernest and the following perplexing actions which occur in this context. The Importance of Being Ernest explores the notion of the omnipotence of marriage and it attains the position of the subject for philosophical debates and speculations.

Literature review of individual decision making

Personal values have been defined as " a value is an idea, explicit or implicit of the desirable that influences the option of available modes, means and ends of action".so from the definition we come to know that there is a universal agreement that value influence the individual behavior in decision making. The recipe of β†’

Germany and the next war

GERMANY AND THE NEXT WAR Friedrich von Bernhardi's book Germany and the Next War was about the importance of war to the survival and expansion of a great nation, and supported war as a timeless method of ensuring that the strongest groups continue to grow and expand in a way that is similar to Darwin's β†’

Routine computed tomography scanning protocols for head, chest and abdomen

The most direct method of reducing the radiation dose reduction is that of decreasing the tube voltage and tube potential. Routine CT Scanning Protocols for the Head Table 1 shows the numerous parameters and dimensions for the CT scan of the human skull using KSMC's protocol.

Literature review: barriers to internationalization

Internationalization adds a high degree of credibility to the product in the home country and this result in boost in the sales in the home country as the level of consumer trust is increased on account of the fact that the product sold is functioning in the international market. Inadequate qualitative and quantitative research on β†’

Theories on creativity | literature review

The summary as the name entails will summarize the main points of the literature; the evaluation sub-section consists of the critical analysis of keys points I found interesting in the literature and then a conclusion. The chapter explained the difficulties of measuring creativity, showing that there are constraints that exist in the locus of creativity.

Literature review of foreign exchange essay

The Foreign exchange trading history started in 1875 with the birth of the gold standard monetary. The aim of the implementation of the gold standard was to guarantee any currency, to set amount of gold.

Literature review of international business in u.s.

In the fourth and final step the product of the feasibility study should be properly communicated to the decision-making management. The goals of management should be to acquire specific knowledge of the partner, in a joint venture situation, as well as the financial aspects, and the business-environment.

Mechanisms that the federal drug administration has to protect the population from unsafe drugs

If it finds the firm violating the law, the agency encouraged the offending company to intentionally correct the problem of recalling the faulty product from the market. Lastly, since numerous drugs are being produced by drug manufacturing firms, the FDA has accelerated the reviewing process of the drugs.

Industrialized building system (ibs) | literature review

The IBS system is actually apply in construction industry is mainly to reduce input and generate more output by maximize or fully utilized the production, transportation and assembly during construction stage which indirectly save up a lot of time and costs for the process of above." Meanwhile according Warszawski, IBS defined as a set of β†’

Resilience: health and literature review page essay

Rather, the focus of the coping is on the resultant stress itself and entails basic stress management responses." Out of the beliefs and values in the culture people are able to create a strategy for manageable suffering, a strategy that can convert the endurance of unavoidable hardships into a moral virtue". This raises the study β†’

Literature review: are sunbeds safer than natural sunlight?

The amount of exposure time and intensity of UV rays varies according to the different skin types as the different skin types have a different reaction to the exposure of sunlight. Harvard states that the protection of the base tan, which is your body's natural way in protecting your skin from the UV rays, has β†’

Structure and meaning in literary discourse

Linguistic and Literary Issue 3: Phonological over-regularity, grammatical over-regularity, and lexical over-regularity are the components of linguistic over-regularity and in " in Just" by E.E. Therefore, the linguistic deviation and over-regularity are the two factors that ensure the use of the foregroundingtechnique in the poem " in Just" by E.E.

Literature review: smoking and coronary artery disease

To assess the knowledge of diabetic smokers about the health risks of smoking and their awareness of nicotine medications. To compare between varenicline and NRT in the abstinence rate of smoking.

Natural things and drug metabolism

Natural products such as herbs are a significant source of enhancing the activity of metabolizing enzymes in addition to reducing the concentration of several drugs which might be harmful for normal body functions. In order to identify the effects of natural products on drug metabolism consider an example of Ginger.

Literature review: diabetes, inflammation and obesity

Inflammation is a helpful process to fight against infection through the use of proteins and cells from the bloodstream to the site of infected tissues resulting in the pathogens to be directly destroyed. The attraction of microbes and antigen-presenting cells into the lymphoid tissues are helped by chemokines and this cause the activation of lymphocytes β†’

The battle of ape and crab by william elliot

The Battle of the Crab and the Ape, by William Elliot When a person only thinks of his or her own profit and tries as much as possible to benefit their interest in expense of some people, at the end what is incurred is hatred, disowned and possibly death, like in the case of β†’

Production systems

In virtual prototyping technique, the individual or integrated parts of a larger product may be accessed and opened using computer aided engineering software to imitate the behavior of the actual physical product. This type of prototyping accounts not only for the production of entire product and their parts but also the assembling and linking of β†’

Literature review on a strategic alliance management essay

In such arrangements, the responsibility is usually assigned to the partner that owns the majority of the stock in the joint venture. In contrast, control is a more proactive and interventionist approach and leads to a low risk perception through affecting the behavior of the partner.

Literature review on preassigned article on amniotic stem cell

ISOLATION OF AMNIOTIC STEM CELL LINES WITH POTENTIAL FOR THERAPY: A LITERARY REVIEW 2007 Isolation of Amniotic Stem Cell Lines With Potential for Therapy: A Literary Review INTRODUCTION The issue of amniotic stem cell science is one of incredible controversy and complexity, and the article Isolation in Amniotic Stem Cell Lines With Potential for Therapy β†’

Micronucleus assay procedure | literature review

13 In the last three decades, ever since the advent of MN assay on exfoliated cells, the buccal cells have completely replaced the usage of lymphocytes for the obvious reason of non-invasive collection of cells and simpler method for analyzing the MNi. The MN assay in buccal cells was also used to study cancerous and β†’

Workplace scheduling literature review

Workforce scheduling is to minimize the total cost to complete specific tasks or the number of workers, or to maximize the productivity performance. Workforce scheduling is to meet the customer demand and reduce the cost to satisfy the constraint.

Literature review dependent variable is knowledge productivity.

The third section discusses the background and the previous study that focusing on factors that influencing and contributing to the knowledge and research productivity. Interest in research also was study by Behymer and found research interest to be the best predictor of research productivity.

Literature review on the portfolio management

This essay will provide an in-depth study of the literature on the portfolio management in order to meet the main purpose that carrying out with the objective constructing investment portfolio based on the characteristic of institution investors. Thirdly, the based theories to determine a utility function and the value of its risk aversion parameter, finding β†’

Literature review methane

The objective of this literature review is to provide a concise relationship between MSW and landfill gasses, details of potential methods used for capturing methane as appose to emitting the gas as well as the benefits of doing. The use of the gas as a source of energy is economical and environmentally friendly method to β†’

Effect of exercise on depression: literature review

Overall it has been suggested that 85% of people who use exercise therapy have found it helpful, and as a result of such studies, NICE guidelines on treatment of depression states that patients of all ages should be advised of the benefits of following a structured and supervised exercise programme for between 10 12 weeks. β†’

Literature review on sustainabilty of the tourism industry

At the completion of this project, The Prime Minister of the Bahamas said that " more than 800 new jobs will be created for Bahamian workers all across the hospitality industry.]. He emphasizes that in the near future hopefully the will be a national Sustainable Tourism Development strategy as the way forward in the continued β†’

Has apple lost its cool to samsung

Article Evaluation Essay Introduction The article " Has Apple Lost its Cool to Samsung?" talks about the recent falling profits andstock prices of apple iphone in Comparison to the growth of Samsung Smartphone's. An evaluation of this article reveals that the information given in the article is reliable since the publisher has been known to β†’

Literature review: mediator communicative competence

Being at the center, it is the mediator's task to control the situation. According to Wall the purpose of mediation is to identify a " disputant's role in the process of negotiators exchanging information".

Nursing handover literature review

The rationale for the choice of literature review was the identified gaps in practice with the method of nursing handover used in practice, and the lack of an identified framework and structure for handing over patient care. Audit tools are the common instruments used for the review of these and the concept of review and β†’

Literature review of business continuity management

The purpose of this study is to investigate the state of risk management practices implemented among the microfinance providers in Malaysia and its relationship with the financial performance. The results of this study show timing of risk management and performance measures are important to the impact level of performance.