1,738
5
Case Study, 2 pages (300 words)

Case study luggage concierge

Advertising We'll write a high-quality original custom paper on Case study luggage concierge just for you with a 15% discount for the 1st order Use a Discount Use a Discount

What reason to market globally (as noted in the chapter) does the Luggage Concierge and UPS alliance serve? Explain There are many reasons for the Luggage Concierge and UPS alliance to market globally, but the primary reason Is to bring In more revenue. Global marketing benefits both companies because there are many individuals who lost their luggage on planes and trains so they prefer to ship it instead.

This alliance serves well for its customers and the economy thus being a service that anybody can use and provides real time tracking time. 2. Luggage Concierge has created a number of strategic alliances with domestic and global partners. A) What Is the rationale for Luggage Concierge’s decision to create alliances rather than expanding on its own? It was a great decision for Luggage Concierge to create alliances because with their services, you’ll need business partners to be real successful.

Luggage Concierge offers services for individuals how’s going on cruises, business trips, or Just traveling. B) Identify three of these partnerships and the value of global alliance for each party. Ups – customers can have their luggage delivered to most countries within 8 days Mastered/American Express – customers can pay with their credit card and possibly receive reward points Crystal Cruises – customers get 20% discount on luggage shipments to and from cruise ship 3. How do customers benefit from the alliance between UPS International and Luggage Concierge?

This partnership provides customers to have their luggage shipped to majority of the countries within 8 business days. Also, customers can track their luggage.

4. What are some of the challenges that Luggage Concierge would have likely faced in becoming a global marketer that UPS can handle? Luggage Concierge would most likely face shipping Internationally and providing accurate tracking Information. I nose generalness ups can anneal Decease Tanat want tenet service does. Ups service It to ship and provide accurate tracking information.

Thank's for Your Vote!
Case study luggage concierge. Page 1
Case study luggage concierge. Page 2
Case study luggage concierge. Page 3

This work, titled "Case study luggage concierge" was written and willingly shared by a fellow student. This sample can be utilized as a research and reference resource to aid in the writing of your own work. Any use of the work that does not include an appropriate citation is banned.

If you are the owner of this work and don’t want it to be published on AssignBuster, request its removal.

Request Removal

Cite this Case Study

References

AssignBuster. (2022) 'Case study luggage concierge'. 25 October.

Reference

AssignBuster. (2022, October 25). Case study luggage concierge. Retrieved from https://assignbuster.com/case-study-luggage-concierge/

References

AssignBuster. 2022. "Case study luggage concierge." October 25, 2022. https://assignbuster.com/case-study-luggage-concierge/.

1. AssignBuster. "Case study luggage concierge." October 25, 2022. https://assignbuster.com/case-study-luggage-concierge/.


Bibliography


AssignBuster. "Case study luggage concierge." October 25, 2022. https://assignbuster.com/case-study-luggage-concierge/.

Work Cited

"Case study luggage concierge." AssignBuster, 25 Oct. 2022, assignbuster.com/case-study-luggage-concierge/.

Get in Touch

Please, let us know if you have any ideas on improving Case study luggage concierge, or our service. We will be happy to hear what you think: [email protected]